The incredible expansion of the Internet, social networking platforms and internet based forums has provided authors with applicable the possiblility to sell their books lucratively. Self Publishing authors are achieving best-seller rankings and attracting mainstream attention. Because the potential for becoming a well-known author is obtainable, you will need to investigate the resources to self-publish an expert quality manuscript. To get this done, authors will be to concentrate on three main areas of the publishing process. - stephen leather writer

Print-On-Demand Printers

Self-publishing authors can determine which print service will assist them reach their goal. Print-on-demand (POD) printing services print books for self-publishing authors. Since Print-On-Demand printers only print your books, the writer must handle cover design, securing an editor and the marketing strategy. Some self-publishing authors favor POD companies as their price is competitive and authors maintain charge of the manuscript.

For authors whose goal is reaching a particular audience to market their goods and services, other print-on-demand options are feasible such as Create Space. For example, writers looking to self-publish their eBooks, create space is a wonderful choice. Also, it can benefit your reach mainstream. Amanda Hocking found her audience and millions selling eBooks on Amazon.

Format and Design

Talking about eBooks brings me to formatting and designing books online. Formatting manuscripts into eBooks and e-readers like Kindle or Nook sometimes means excluding graphics which can be within your paper versions. Book cover designs may also be important. Although Create Space provides book cover templates, some covers require formatting. Another cost consideration is an editor. Since the author, you can easily see what's not there. An editor will proof the manuscript for grammar, content and comprehension.

Marketing

Finally, an advertising and marketing policy for your book is imperative. Self-publishing and traditional authors are accountable for marketing their books. Once a writer is clear about the goals they plan to reach with their book, they can research which marketing strategies will best meet their aspirations. For authors not really acquainted with online marketing strategies, getting a professional could be the strategy to use.

Concentrating on these 3 areas can help self-publishing authors create eye-catching books for sale in paper or electronic versions. POD printers and POD publishers are for sale to help authors make their dreams become a reality. Remember just like reflection and research were time-consuming to write down it, formatting and marketing will be a great investment of time and resources presenting a polished book that sells. - stephen leather writer